The August Afterpay Day 2026 sale is one of Australia’s major online shopping events, with participating retailers offering limited-time discounts across fashion, beauty, technology, homewares, travel and lifestyle products.
Running for four days from Thursday 13 August to Sunday 16 August 2026, the sale gives shoppers a chance to save on products they may already have sitting on their wish lists, with selected offers in this guide reaching up to 60% off.
From replacing the kids’ shoes to restocking skincare or finally upgrading a mattress that has seen better days, there are some genuinely useful bargains available.
Of course, a large sale banner does not automatically make something a good deal.
It is still worth comparing prices, checking delivery costs and making sure you actually needed the item before the discount convinced you otherwise.
Some Afterpay Day prices are available to all shoppers, while other offers may require a promotional code, minimum spend or payment through Afterpay. Where it is available and approved, Afterpay allows eligible purchases to be divided into four interest-free payments over six weeks. Eligibility criteria, credit checks, late fees and terms may apply.
In this guide, we have rounded up the best Afterpay Day deals available in Australia for August 2026, including the current discounts, important exclusions, sale end dates and promotional codes you need to know before checking out.
What You’ll Find in This Afterpay Day Guide
- What You’ll Find in This Afterpay Day Guide
- Best Afterpay Day Deals August 2026
- Afterpay Day Fashion and Footwear Deals
- Afterpay Day Home, Sleep and Technology Deals
- Afterpay Day Beauty and Skincare Deals
- Afterpay Day Food, Drinks and Gift Deals
- Afterpay Day Travel Deal
- Afterpay Day Adults-Only Deal
- How to Shop Afterpay Day Without Regretting It Later
- Frequently Asked Questions
- Are the Afterpay Day Deals Worth Shopping?
Best Afterpay Day Deals August 2026
Some of the retailers below are running confirmed Afterpay Day promotions. Others have general sales happening at the same time that may still be worth comparing.
Last updated: 13 August 2026
Sales, prices, exclusions and stock availability can change quickly. Always confirm the final price and promotional conditions before paying.
If you only have five minutes before somebody needs a snack, these are some of the standout deals worth checking first:
| Our Pick | Retailer | Current Deal |
|---|---|---|
| Best Fashion Deal | White & Co | 25–50% off more than 300 selected styles |
| Best Shoe Deal | Styletread | 25% off sitewide, with selected exclusions |
| Best Mattress Deal | Emma Sleep | Up to 55% off selected products |
| Best Home Deal | Ergoflex | Up to 35% off with code APDAY |
| Best Beauty Deal | RY Hair & Beauty | Up to 50% off selected products |
| Best Skincare Deal | The Body Shop | 25% off almost everything |
| Best Drinks Deal | Remedy Drinks | 20% off sitewide |
| Best Adults-Only Deal | Lovehoney Australia | Selected products reduced by up to 60% |
Ready for the full list? Let’s go.
Afterpay Day Fashion and Footwear Deals
1. White & Co
White & Co is offering 25–50% off more than 300 selected styles from 13–16 August.
This is one of the better fashion offers if you want clothing you can wear more than once.
Think easy knits, everyday tops, jackets and accessories rather than a sequinned cut-out dress that looked fantastic online and has absolutely nowhere to go.
2. MESHKI
MESHKI is worth checking if you have a wedding, birthday, formal event or a fancy dinner coming up.
The range includes dresses, matching sets, workwear and occasion pieces.
3. Gorman
Gorman currently has selected clothing and accessories reduced by approximately 20–70%.
If you are a maximalist dresser or just want to add something in your wardrobe that is not beige or black, Gorman is where you shop if you want something colourful.
And Gorman certainly understands colour.
4. Princess Highway
Princess Highway has selected styles reduced by approximately 20–60%.
The range includes dresses, skirts, cardigans and playful prints that are feminine without looking like you are heading to a royal garden party.
Unless you are.
In which case, lovely.
5. Styletread
Styletread is offering 25% off sitewide until 16 August.
There are women’s, men’s and children’s shoes available, which is handy when several people in the household suddenly announce that none of their footwear fits.
Usually on the same morning.
Usually five minutes before leaving.
6. Midas Shoes
Midas Shoes is offering 25% off eligible full-priced footwear until 16 August.
This one is worth considering if you have your eye on a current style and do not want to dig through the sale section only to find everything left is two sizes too small or fluorescent orange. Such horror!
7. UGG Express
UGG Express is offering 15% off sitewide until 16 August.
Use code AFTERPAY26 at checkout.
It is a good excuse to replace slippers that have stopped being cosy and started looking like something the dog dragged in.
Best for: UGG boots, slippers and winter footwear.
Use code: AFTERPAY26
8. The Trybe
The Trybe is offering 20% off selected children’s footwear until 17 August.
The range includes sneakers, school shoes and sports styles from familiar brands.
Children’s feet appear to grow whenever the budget is already having a difficult week, so a shoe discount can be one of the more genuinely useful Afterpay Day buys.
Afterpay Day Home, Sleep and Technology Deals
9. Emma Sleep
Emma Sleep has selected mattresses and bedding reduced by up to 55% until 17 August.
A mattress is not the most glamorous thing to buy during a sale.
Nobody is going to ask where you got it at dinner.
But if your current mattress has a permanent crater shaped like your body, this may be more useful than another handbag.
10. Ergoflex
Ergoflex is offering up to 35% off sitewide until 17 August.
The promotion includes eligible mattresses and bedroom products. Before ordering, measure everything carefully and read the delivery and home-trial conditions.
Returning a top that does not fit is annoying.
Returning an entire mattress is a project.
Best for: Memory foam mattresses and bedroom upgrades.
Use code: APDAY
11. ECOVACS
ECOVACS has current offers available across selected robot vacuums and home-cleaning products.
A robot vacuum can be a genuine time-saver, particularly if your floors collect crumbs approximately four seconds after you clean them.
Just compare the models carefully.
A big discount is not especially helpful if the robot cannot handle your rugs, stairs or the daily avalanche underneath the dining table.
12. Samsung
Samsung has current offers across phones, televisions, tablets, appliances and accessories. If you are eyeing a new gadget or TV, now’s the time to treat yourself… especially if that tax refund is coming real soon!
Best for: Phones, televisions, tablets and household appliances.
13. Linen House
Linen House has selected bedding and homewares on sale.
It is worth checking if your sheets need replacing or you want a fresh quilt cover.
Afterpay Day Beauty and Skincare Deals
14. RY Hair & Beauty
RY Hair & Beauty has selected haircare, skincare and beauty products reduced by up to 50%.
This is one of the stronger offers if you need to restock products you already use.
Start with your usual shampoo, conditioner, skincare or styling tools before becoming convinced that your life requires a completely new 14-step beauty routine.
Best for: Professional haircare, skincare and beauty tools.
15. The Body Shop
The Body Shop is offering 25% off almost everything from 13–16 August.
There is also a separate skincare promotion running until 23 August. Buy three eligible full-priced skincare products and receive the lowest-priced one free.
This could be a good time to restock body butter, hand cream or skincare—or quietly start putting aside a few gifts for later in the year.
Future You may be extremely grateful for the glow up!
Best for: Body care, skincare, fragrance and small gifts.
Afterpay Day Food, Drinks and Gift Deals
16. Remedy Drinks
Remedy Drinks is offering 20% off sitewide from 13–16 August.
The range includes kombucha, ginger beer, soft drinks, wellness shots and mixed cases.
This is an offer you must watch out for and avail if these drinks already appear on your regular shopping list. Buying in larger cases may also reduce the number of suspiciously expensive single drinks collected from the servo fridge.
Best for: Kombucha, lower-sugar soft drinks and mixed cases.
17. Sans Drinks
Sans Drinks has Alcohol-Free August discounts across selected products.
You will find alcohol-free wine, beer, spirits and ready-to-drink options, whether you are taking a break from alcohol, cutting back or simply want something more exciting than sparkling water at the next barbecue.
18. Beer Cartel
Beer Cartel has selected craft beer products and gift packs on sale.
This could be useful if you have a birthday coming up or want to get Father’s Day shopping sorted before the annual last-minute panic.
Nothing says thoughtful planning like ordering early enough that the present does not need to be printed on a piece of paper and placed inside a card.
Best for: Craft beer, tasting packs and gifts.
19. Brewquets
Brewquets sells beer hampers, snack boxes and gifts for people who would prefer drinks and chips over another novelty mug.
Check out their sale products and ready-made gift options available.
Best for: Beer hampers, birthdays and Father’s Day gifts.
Watch for: Check delivery dates and location restrictions before ordering.
Afterpay Day Travel Deal
20. Mix & Match Travel
Mix & Match Travel is advertising savings of up to $50 on eligible flight bookings until 16 August.
Best for: Travellers who were already preparing to book flights.
Afterpay Day Adults-Only Deal
21. Lovehoney Australia
Lovehoney Australia has selected products reduced by up to 60% until 17 August.
A free gift may also be included with eligible orders over $149.
The range covers adult toys, couples’ products, lingerie and lubricants. If you have already been considering something, this is a much better time to checkout!
Best for: Adult toys, couples’ products, lingerie and intimate gifts.
How to Shop Afterpay Day Without Regretting It Later
Afterpay Day can save you money.
It can also convince you to buy something you did not know existed 20 minutes earlier.
Here is how to keep the shopping under control.
Make a List Before You Browse
Write down what you actually need.
School shoes. Replacement sheets. Your regular shampoo. A mattress that no longer feels like sleeping on a bag of potatoes.
Start there.
Compare the Final Price
“Up to 60% off” does not mean everything is 60% off.
Check the exact item, delivery fees, exclusions and prices at other retailers. A smaller discount elsewhere could still leave you with a cheaper total.
Check the Returns Policy
This is especially important for clothing, shoes, mattresses and adult products.
Sale items may have different return conditions, and some products cannot be returned once opened.
Check now instead of learning this while standing at the post office holding a very large box.
Look at the Full Cost, Not Just the Instalment
Afterpay may divide an eligible purchase into four repayments, but the full amount still needs to come from your budget.
Before checking out, make sure the future instalments will fit around groceries, bills and any other repayments already lined up.
Eligibility requirements, credit checks, late fees and retailer conditions may apply.
Check That the Discount Worked
Promotional codes can expire, reach a redemption limit or exclude particular products.
Make sure the discount is visible in your cart before paying. If the total has not changed, do not assume it will magically sort itself out afterwards.
Frequently Asked Questions
When Is Afterpay Day August 2026?
The official August Afterpay Day event runs from Thursday 13 August to Sunday 16 August 2026.
Some retailers start their sales early or continue them for another day or two.
How Long Does Afterpay Day Last?
The official August 2026 event runs for four days.
However, individual retailers may use different starting and finishing dates for their promotions.
Do I Have to Use Afterpay to Get the Sale Price?
Not always.
Some retailers make their sale prices available to everyone, regardless of payment method. Others require you to use Afterpay, enter a promotional code or meet a minimum spend.
Check the individual offer before paying.
Is Afterpay Day Actually Worth It?
It can be.
If something you already planned to buy is genuinely cheaper, the sale could save you money.
It is less useful when the discount convinces you to buy something you did not need in the first place.
When Is the Next Afterpay Day Sale?
Afterpay Day is generally held twice a year, in March and August.
The exact dates can change, so check the official announcement closer to the next event.
Are the Afterpay Day Deals Worth Shopping?
The biggest percentage is not always the best bargain.
A useful discount on shoes the kids need, skincare you already use or a mattress you have properly researched can be worth grabbing.
A random purchase made because a countdown clock made you nervous probably is not.
Make a list, compare the prices and check the repayment dates before paying.
Then you can enjoy the bargain without spending the next six weeks wondering why Past You was allowed unsupervised internet access.
Have your say!